TSINGTAO COLLAB
This collaboration is a tribute to founder Daisy Jingwen Wang’s Qingdao heritage, and also a way to bring fashion to Gen Z and Millennials in a fresh, interactive and inclusive way. As a native of Qingdao, Daisy drew upon her profound connection to the city, where her love for fashion was first ignited.
It is an honor to be able to share this story and our unique heritage by partnering with Tsingtao – a brand that has put the city of Qingdao on the global map over the past century. We hope we can continue to do the same for Chinese culture today, as a fashion brand, shedding light on the quality and craftsmanship that comes out of the city where Daisy was born.
This collaboration united Tsingtao’s rich legacy with DAWANG’s modern vision, creating a unique experience for consumers that transcends traditional boundaries.